Advantage Blue retail discount card is launched
April 1st saw the launch of the latest loyalty program created by Absolute for RBSG. The Advantage Blue retail discount card is provide to account holders of the same name and provides a range of discounts and offers that can be redeemed both online and down the High street.
Advantage Blue account holders will be receiving their Advantage Blue retail discount card over the coming weeks and will be able to register on the supporting website to view and redeem a whole host of discounts at a wide range of retailers.
In addition to the discounts and offers currently forming the service, members will be able to use Absolute's unique nominate service which allows members to nominate retailers they would like to see featuring within the service, suggestions which Absolute then use to attempt to add the recommended retailers to the service.
Advantage Blue retail discounts is the fourth service provided by Absolute to RBSG, with more both proposed and scheduled to launch in the future.
Further details: www.adbluediscounts.natwest.com



